Robinson & Associates, Inc., has helped casinos improve their customer service for more than a decade.  Now we are leveraging our casino guest service expertise and it all revolves around one number.  Researchers have found that businesses have an “ultimate number.” This one statistic has the strongest correlation to your casino’s future of any number. We call this statistic your Advocate Index. If you don't currently know your Advocate Index, you're in the dark when it comes to the future of your casino.

Knowing your Advocate Index is the very first step in the process. Then comes improvement. We couple the Advocate Index with Best Practices to bring you our Advocate Development System.  By using our world renowned training systems, consulting and technologies, we can help you improve your Advocate Index. You will have an amazing opportunity to give your guests the incredible experience they demand!

What will this do to your competition?

This is not a bandage that is applied as a quick fix for lack of planning and leadership. This is a system that becomes a culture for success in your casino.

It's important to note that guest satisfaction is not your Advocate Index but guest service affects it greatly. This means that your employees – the people who provide service – are a substantial part of the success of the program. They are so important that they also have an Advocate Index score that is tracked.

The process is simple and revolutionary at the same time!

By looking at a guest Advocate Index and an employee Advocate Index, you will know the future of your casino.

What is even more amazing is it doesn't take 500 questions to find the number.  Not 50 or even 5! One question will give you what you need to know.

I know you are thinking this is CRAZY! It takes huge equations to figure out things like this.

Would it help to know that Dell, Harley Davidson, Enterprise Rental Car, GE, SAS and Intuit are all using this to plan for their future growth and run their business?

Would it also help to know that many of these companies are the leaders in their industry?

After all, aren't casinos becoming more like these companies every day?

Proven Methodology of the Advocate Index + Best Practices = 
Advocate Development System
 
Want to know more?